ICON: Index: Symbol: An index and an icon are so important in the world as they show directly what a brand or a company is promoting or trying to sell, which is extremely key for first impressions of a product. They can often give people something, which they can relate to and associate a product to. Companies may avoid using symbols in their brands as some people may not understand the purpose of these and may in fact have a negative perception to thee symbols, which is why it may be safer to avoid using these symbols entirely. The advert which we looked at in class at first seems like a supportive and positive advert which we tend to look at in a positive manor, however once we look beneath the surface of this advertisement we can see that the advertisement could be perceived in s very negative manor. When we look at the text it shows that the media text is telling women not to be themselves and that they should, "look like a lady" and "thin...